今天跟大家讨论三个题目:公共外交的意义、公共外交是跨文化交流、公共外交是软实力的表现方式。如果没有公共外交,软实力就表达不出。那么,公共外交到底是什么?这是今天讲的最重要的一个内容。政府之间的交涉、谈判、沟通是政府外交,是授权者。由大使或文化使节代表文化部,才是政府层次的交往,这叫做政府外交。而一国政府对另一国的公众,这是旧定义的公共外交。在今天,公众也可以走出去,也可以对外国政府说话,也可以对外国公众说话,这就是公共外交的新发展。比如说外交官在国外,应该动员国内的一些 Today I discuss with you three topics: the significance of public diplomacy, public diplomacy is cross-cultural exchange, public diplomacy is a manifestation of soft power. Soft power can not be expressed without public diplomacy. So what is public diplomacy? This is the most important part of today. Government negotiations, negotiations, communication is the government diplomacy, is the authorizer. By the ambassador or cultural envoys on behalf of the Ministry of Culture, is the level of government contacts, this is called government diplomacy. And the public of one country’s government to another is the old definition of public diplomacy. Today, the public can go abroad, speak to foreign governments, and speak to foreign publics. This is the new development of public diplomacy. For example, diplomats in foreign countries, should mobilize some of the country