外宣翻译是一种跨语言跨文化的交际行为,其目的是让译文受众准确无误地理解译文所传递的信息。要达到这一目的,译者应注重译文的交际效果和受众的接受程度,设法化解英汉这两种语言在文化传统、思维方式等方面的差异,在翻译中灵活地采用增译和减译的技巧,在译文中忠实再现原文的信息。 Outreach translation is a cross-linguistic and intercultural communicative activity whose purpose is to make the target audience understand the translation information accurately. In order to achieve this goal, the translator should pay attention to the communicative effect of the translation and the acceptance of the audience, trying to resolve the differences between the two languages ​​in the cultural traditions and ways of thinking, flexibly using translators and translators Tricks, faithfully reproduce the original message in the translation.