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本期“视点”来到杭州。一位业内人士这样评价杭州报业市场竞争状况:“这个市场的竞争处于较高层面”。务实的浙江报人很早就嗅到报业发展增量越来越有限的趋势,大刀阔斧转型和调整,除了采取各种措施积极占领各个新媒体渠道外,他们更对“全媒体”发展策略的实施路径有各自的理解和把握,同时在全媒体发展方向、报纸生命周期、报业盈利模式转变及人才等软件储备等业界共同关心的问题上给出自己的见解。本刊第八、九期“视点”栏目已报道、分析北京、成都相关情况。第十一期将走进广州,关注广州报业竞争与新媒体征程。
This issue “viewpoint ” came to Hangzhou. An evaluation of the industry in Hangzhou newspaper market competition: “This market competition at a higher level ”. The pragmatic Zhejiang reporters long ago smelt the trend of the newspaper industry increasing more and more limitedly. The drastic changes and adjustments have taken place. Apart from adopting various measures to actively occupy various new media outlets, they are even more aware of the development of “all media” Strategy implementation path has its own understanding and grasp, at the same time in the all-media development direction, the newspaper life cycle, newspaper business profitability model and software reserves and other issues of common concern to the industry to give their own views. Articles eighth and ninth issue “point of view ” column has been reported to analyze the situation in Beijing, Chengdu. The eleventh phase will enter Guangzhou, focusing on Guangzhou newspaper competition and new media journey.