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除了百事可乐、喜力啤酒、蒙牛酸酸乳、百威啤酒,越来越多非饮料类的品牌开始与音乐联姻,试图用更有张力和创新的方式,让更多人感受到品牌的激情一面。凡客携手环球音乐及独立插画师擦主席、青年艺术家郭鸿蔚等多名跨界设计师、新锐音乐人,在北京知名Live House愚公移山举办了一场“VANCL LOVE ROCK摇滚嚣夏派对”。派对上凡客向粉丝们展示了最新潮流跨界合作款服饰,分享了VT及帆布鞋本季的潮流设计。
In addition to Pepsi, Heineken, Mengniu sour milk, Budweiser, more and more non-beverage brands began to marry music in an attempt to use more tension and innovative ways to make more people feel the brand passion . Vanke, Universal Music and independent illustrator wipe the chairman, young artist Guo Hongwei and many other cross-border designers, cutting-edge musicians, in Beijing’s well-known Live House Yugong Yishan held a “VANCL LOVE ROCK Rock Speaker summer party.” Fans at the party to demonstrate the latest trend of cross-border cooperation models clothing, share the trend of VT and canvas shoes season design.