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今天,世界500强中只有很少的企业还没来到中国,否则真是会被同行嘲笑为老土。WTO以及经济全球化的结果对中国市场来说并没有什么悬念——跨国公司们又找到了一个更大的竞技场。 开放的中国市场对跨国公司却并不意味着完全对等的机会。那些更早进入中国的企业大都要比后来者在中国市场获得更多的实惠,占据更有利的竞争地位。而这种优势短时间内可能很难撼动。 “走,到中国赶集去！”今天很普通的一句话,却是当年先知先觉的跨国公司付出很大的勇气做出的决定。拓荒者,未必都能够摘得第一颗果实。但反过来,今天在中国过上幸福生活的跨国公司们,当年无一不在扮演着拓荒者的角色。风险等着你——但是,如果你永远抱着杯疑的态度,那今天就只好看着竞争对手数钱了。
Today, only a few enterprises in the world’s top 500 have not yet come to China, otherwise they will be ridiculed by their peers for their own country. WTO and the result of economic globalization are not suspense to the Chinese market - multinational corporations have found a bigger arena. The opening up of the Chinese market does not mean a complete equal opportunity for multinational corporations. Those who enter China earlier than most of the latter to get more benefits in the Chinese market, occupy a more favorable competitive position. And this advantage may be hard to shake in a short time. “Go, go to China and go!” The very common sentence today is the decision made by the prophets of transnational corporations who took great courage. Pioneers, may not be able to get the first fruit. But in turn, the multinationals that have enjoyed a happy life in China today are playing the role of pioneers. Risks are waiting for you - but if you’re always in the middle of the cup, you have to look at your competitors for a few dollars today.