从80年代以来,中国保险柜行业经历了原始资本积累的价格战、相互仿冒局部改动的产品战两个阶段。进入21世纪后硝烟未熄,许多业内人士都预言,中国保险柜行业面临的将是品牌战。但是,基于过渡经济学意义上的市场化进程,保险柜行业绝大部分目前尚处于品牌的建立期,以建立VI在终端 Since the 1980s, the Chinese safes industry has experienced the price war of accumulation of original capital and the counterfeiting of partial changes in product warfare in two phases. Into the 21st century smoke has not quit, many people in the industry have predicted that China’s safes will face the brand war. However, based on the process of market economy in the sense of transition economics, most of the safes industry is still in the establishment of the brand in order to establish the VI in the terminal