做生意，进行商务活动，离不了谈判，通过谈判而达成一致意见，签订合同并通过认真履行使双方获益。因此，谈判的成功与否，将直接影响商业利润的多少，而谈判前的一系列准备工作—了解对方的需要及迫切度、现实动机和长远目的、对方派出人员的权限乃至其心理状态、个性特征等 Do business, conduct business activities, can not afford to negotiate, reach an agreement through negotiation, sign a contract and benefit both parties through careful implementation. Therefore, the success of the negotiations will directly affect the amount of commercial profits, but a series of preparatory work before the negotiations - to understand each other’s needs and urgency, the actual motivation and long-term purpose, the other party sent the staff authority and even its psychological state, personality Features and more