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包装纸、惠灵顿长靴、电视机、重达10公斤的大哥大,N95。风马牛不相及,却是百年诺基亚的一系列杰作。斯宾塞·约翰逊(Spencer Johnson)博士在畅销书《谁动了我的奶酪》中阐述了一个真理:只有变才是唯一的不变。如何不惧怕改变自己?对于诺基亚而言,变化是发展基因。诺基亚正在进行新一轮冒险,赫尔辛基附近的卫星城Espoo,诺基亚总部大楼,所有人最频繁讲的一个词汇是移动互联网。这不是应景,而是战略转型,诺基亚新任CEO康培凯早在“Nokia World 2006”上就吹响了冲锋号,“诺基亚渴望站在这一新时代的前沿,并成为真正融合互联网和移动性的公司”。
Wrapped paper, Wellington boots, TV, weighing 10 kg of the big brother, N95. Irrelevant, but it is a series of hundred years Nokia’s masterpiece. Dr. Spencer Johnson set out the truth in his bestseller Who Moved My Cheese: Only change becomes the only one. How not to change yourself? For Nokia, the change is the development of genes. Nokia is carrying out a new round of adventure, Espoo satellite city near Helsinki, Nokia headquarters building, one of the most frequent words of all is the mobile Internet. This is not a result, but a strategic shift, Nokia’s new CEO Kang Peikai early in the “Nokia World 2006 ” sounded the charge number, “Nokia eager to stand in the forefront of this new era and become truly integrated Internet and mobile Sex company ”.