记得有这样一件事——记者去采访一个开拓型企业家,问:“你领导一个企业成日成夜加班加点,一定很辛苦吧?星期天也忙于工作,大概很少有时间看书学习吧?”岂料这位青年企业家回答说:“我很少加班加点。我以为,一个现代化企业的领导应在提高工作效率上下功夫。至于周末假日,我既花时间看大量的书报,也常和家人外出游玩。”一番话,说得记者耳目一新。我想,这个例子对于英雄人物宣传报道的讨论,也许会有启迪。毋庸讳言,多年来,在英雄人物的宣传上,存在单一化、雷同化的现象。正如陆焕同志在《英雄本色与英雄“模式”》一文中正确地指出的那样,“穷、苦、累、脏”,外加一个“死”,似乎已成了英雄人物的共同“模式”。记者在作采访准备时,总先想到这几个字,在写作过程中又突出地渲染这几个字,于是尽管英雄人物的年龄、性别、职业、经历不同,但行进在这条狭隘的小路上,却难免给人似曾相识的雷同感。这样的宣传报道,偶一读之,尚能动心,反复相见,实难引起共鸣。所谓英雄人物报道中缺乏时代感的问题,就是这样提出来的。 I remember there is such a thing - the reporter went to interview a pioneering entrepreneur, asked: “You lead a business into working overtime into the night, must be very hard? Sunday is also busy working, probably have little time to study reading? ”Unexpectedly, the young entrepreneur replied:“ I seldom work overtime, and I think that the leader of a modern enterprise should work hard to improve work efficiency.As for the weekend, I spent time reading a large number of newspapers and magazines, And family to go out to play. ”Some words, put reporters fresh. I think, this example may be inspired by the heroic publicity reports. Needless to say, over the years there has been a singularization and assimilation of heroic characters. Just as Lu Huan correctly pointed out in his article “The Mode of the Character and Hero of Heroes”, “poverty, bitterness, tiredness and dirtyness” plus a “death” seem to have become the common “model” of heroes. When preparing for an interview, the reporter first thought of these words and rendered these words prominently during the writing process. Although the heroes had different ages, genders, occupations and experiences, they traveled on this narrow and small On the road, but it is inevitable to give people the same sense of deja vu. This kind of publicity reported that even read it, still tempted, see each other again and again, it is difficult to cause resonance. The so-called problem of the absence of a sense of the times in the heroic character’s report is thus proposed.