“企业公关”是个含义相当广泛的概念,要真正认识它,必须对不同的企业作具体分析,这篇文章从不同角度对我国企业作了分类比较,从而引出不同类型的企业、不同的利益关系和利益观、不同的力量对比,对于企业公共关系体系和公共关系行为,具有何种制约、影响,又提出何种要求。 “Corporate PR ” is a rather broad concept. To really understand it, we must make a concrete analysis of different enterprises. This article classifies Chinese enterprises from different angles and leads to different types of enterprises, different Interests and interests, the contrast of different forces, what kind of constraints and influences have on corporate public relations and public relations, and what requirements should be put forward.