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本文通过对我国不同地区企业的网站、年报和社会责任报告中传播社会责任信息的统计分析,围绕东、中、西部地区企业传播社会责任的动机、特征以及与利益相关者的关系等展开实证检验。研究表明,中国企业传播社会责任的程度虽有所增强,但往往侧重某些特定方面,缺乏系统性;不同地区企业受到所在地经济社会环境和政府干预度的影响,导致其传播社会责任的行为特征具有明显的地缘属性和政治趋向差异。
Based on the statistical analysis of the social responsibility information disseminated in the websites, annual reports and social responsibility reports of enterprises in different regions of our country, this paper conducts empirical tests on the motivation and characteristics of corporate social responsibility dissemination in the eastern, central and western regions as well as the relationship with stakeholders . The research shows that although the degree of Chinese enterprises spreading social responsibility has been enhanced, they tend to focus on certain aspects and lack systematicness. Enterprises in different regions are affected by the economic and social environment and government intervention in their respective areas, resulting in their behavioral characteristics of spreading social responsibility Has obvious geographical and political differences.