昔日只信奉勤劳加汗水的山东省安丘市农民,在市场经济的熏陶下,如今更推崇实干加巧干,更新了靠种田吃饭,卖点儿农产品挣点零花钱的传统现念,而让城里人佩服不已。享受网上交易的便捷以往东奔西跑销售农产品的情景,在安丘农民中已不复存在。他们的信息、技术和订单如今从网上“飞”来。临浯镇“芝畔刘家烧肉老店”的老板刘金成通过“红盾信息网”发布信息,与外地客商一次就签订了价值60万元的芝畔烧肉合同。这是该市农民自愿集资购买电脑上网,共享各种新技术的一个缩影。目前,该市已有126家乡村农技协会实现了网上查信息、学技术,查到信息后他们就派专人进行实地考察。到了农产品销售季节,农民不慌不忙,通过网络签订销售合同,足不出户,大姜、大蒜、苹果、西瓜等,便被来自东西南北的客户拉走,有的产品还远销到韩国、俄罗斯及东南亚等15个国家和地区,年创汇1500万美元。农特产品靠商标走市场前些年,由于农民忽略了品牌的作用,所售产品均以无标无牌而被人们称为“杂牌军”,致使原本报有市场潜力的农特产品却打不开市场,有的产品还被外地客商假冒却又无能为力。面对严峻的现实,安丘农民认 In ancient times, farmers in Anqiu City, Shandong Province, who believed in industriousness and perspiration, now have a more traditional concept of hard work and cleverness under the influence of a market economy. They have renewed the traditional concept of making some pocket money by farming and selling farm products, People admire endless. Enjoy the convenience of online trading In the past run around selling agricultural products scene, in Anqiu farmers no longer exist. Their information, technology and orders are now “flying” from the web. Linqu Town, “the owner of the Liu River Soybean Restaurant” Liu Jincheng through the “Red Shield Information Network” release of information, and foreign merchants once signed a value of 600000 yuan in the seashore pork contract. This is a microcosm of the city’s farmers voluntary fund-raising buy computer Internet access, sharing a variety of new technologies. At present, 126 rural agricultural technology associations in the city have been able to conduct online survey of information and technology, and once they have found out the information, they send specialists to carry out site visits. To the season of agricultural products sales, farmers hurriedly through the network signed a sales contract, stay at home, ginger, garlic, apples, watermelon, etc., was pulled away from customers from east, south, north and some products are also exported to South Korea , Russia and Southeast Asia and other 15 countries and regions, the annual foreign exchange earned 15 million US dollars. Agricultural products by trademark to go the market a few years ago, because farmers ignored the role of the brand, the sale of products are non-standard and unlicensed people have been called “miscellaneous brand army”, resulting in the original market potential of agricultural products have hit Not open the market, some products are also fake but not foreign merchants. Faced with the harsh reality, Anqiu farmers recognize