道德:通常是指人们的行为、思想应遵循的原则和标准,是一个人思想品质的体现。对企业领导者来讲,道德问题不仅仅是一般人所遵循的原则和标准,它还是发展先进企业文化、构成人类文明的重要内容 Morality: Usually refers to the people’s behavior, the principles and standards that the thought should follow are the embodiment of a person’s ideological quality. For business leaders, the issue of morality is not just the principle and standard to be followed by the average person. It is also an important part of developing an advanced corporate culture that constitutes a human civilization