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近年来,随着文化体制改革工作日益深入,与国际交流、与世界接轨成为文化市场和文化产品的迫切需求。“走出去”战略为我国的文化产品进入海外主流社会创建平台,而“请进来”则为国外的文化产品进入我国的文化市场创新模式。构建国际化的文化交流大舞台,是建设具有中国特色社会主义文化事业的重要内容。“请进来”可分为两种模式,即国外优秀剧目直接的引进演出和将优秀剧目制作中文版,我们称后者为文化产品本土
In recent years, with the deepening of the reform of the cultural system, it has become an urgent need for cultural markets and cultural products to be in line with international exchanges and with the rest of the world. The strategy of “going global” has created a platform for our country’s cultural products to enter the overseas mainstream society, while “Please Come In ” is an innovative mode of cultural market for foreign cultural products entering our country. Building an internationalized stage of cultural exchange is an important part of building a socialist culture with Chinese characteristics. “Please come in ” can be divided into two modes, that is, the direct introduction of outstanding repertory abroad and the production of excellent repertoire Chinese version, we call the latter the local cultural products