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21世纪是网络和信息的时代,保险业是一门高度信息化的产业,保险公司要依靠大量的数据和信息来评估、计算和鉴定市场中的风险价值,利用网络加强内控,提高服务水平,拓展生存空间。要在复杂且激烈的市场竞争中立于不败之地,保险业必须发展电子商务。然而,我国目前的保险电子商务依然存在着许多问题,这些问题的存在很大程度上影响了保险电子商务的发展。本文旨在讨论目前保险电子商务存在的问题,并提出相应的解决对策。
The 21st century is the era of network and information. The insurance industry is a highly informatized industry. Insurance companies rely on a large amount of data and information to evaluate, calculate and appraise the value of risk in the market, use the network to strengthen internal control and improve their service level. Expand living space. To be invincible in the complicated and fierce market competition, the insurance industry must develop e-commerce. However, there are still many problems in current insurance e-commerce in our country. The existence of these problems has greatly affected the development of insurance e-commerce. This article aims to discuss the current problems of insurance e-commerce and propose corresponding solutions.