当前,普通高校社科学报在发展中面临较大的发展困境,如由各类学术评价机构排名引发的优质稿源流失危机和数字化出版所带来的强烈冲击。在此背景下,编辑人员应迎难而上,找准刊物定位,挖掘自身优势,努力办出有特色的刊物或栏目;应以在线学术平台为抓手,推动高校学报的数字化发展;还应注重编辑人员专业素养的提高。这样才能不断提高办刊质量,为推动学术繁荣做出更大的贡献。 At present, the social science journals of colleges and universities are facing great development dilemmas in their development, such as the crisis of high quality draft source caused by the ranking of various academic evaluation institutions and the strong impact brought by digital publication. In this context, editors should meet the challenge, identify the publication positioning, tap its own advantages, and strive to do a distinctive publication or section; should use the online academic platform as the starting point to promote the digital development of university journals; should Pay attention to the editorial staff professionalism improvement. Only in this way can we continuously improve the quality of the journal and make greater contribution to the academic prosperity.