城市的建设,与公共关系联系密切;品牌的建设,知名度、美誉度与和谐度成为衡量一座城市价值与影响的关键。无论是经济、政治、文化等因素,城市的发展均需现代公共关系的思想智慧。“未来对世界上多数人来说,区别他们的主要标志是城市而不是国家。”——帕斯卡尔·马拉加尔。曾几何时,“城市:让生活更美好!”使上海城市形象蜚声海内外,世博会的成功举办的 The construction of the city is closely related to the public relations; brand building, popularity, reputation and harmony are the keys to measuring the value and impact of a city. No matter economic, political or cultural factors, the development of cities needs the wisdom of modern public relations. “The future For most people in the world, the main hallmark of what distinguishes them is the city, not the country.” - Pascal Malaguer. Once upon a time, “city: make life better! ” Make Shanghai city image world famous, the success of the Expo