现代社会,公共关系越来越受到重视,世界上很多国家的政府部门和企事业单位都设有专门管理公共关系的机构。公共关系是什么?学界给出过各种不同的定义。有的说:公共关系是社会组织与其相关公众之间的传播管理;有的说:公共关系是一个社会组织为了实现与其公众之间 In modern society, public relations have drawn more and more attention. In many countries in the world, government departments and enterprises and institutions have specialized institutions for managing public relations. What is public relations? The academic community has given a variety of different definitions. Some say: public relations is the communication between social organizations and their related public; some say public relations is a social organization