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虽然经济类节目的播出形式各异,向人们呈现的方式也有差别,但其宗旨相同,即为受众普及经济知识、传递经济信息、阐释经济活动、分析经济现象。媒体作为信息沟通交流的平台,通过采访、报道等方式收集国内外的经济讯息,传递给大众。经济类节目以其丰富的内容、紧凑的结构安排和专业的知识分析向人们呈现出多样化、立体式的节目,以适应经济迅速发展中人们对财经信息的需求。
Although economic programs broadcast in different forms and presented to people in different ways, their purpose is the same, that is, to popularize economic knowledge, transmit economic information, explain economic activities and analyze economic phenomena. The media, as a platform for information exchange and communication, collects economic messages both at home and abroad through interviews, reports and other means and conveys it to the general public. Economic programs, with their rich content, compact structure and professional knowledge analysis, present the diversified and stereoscopic programs to people in order to meet the people’s demand for financial information in the rapid economic development.