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观光农业是一种休闲旅游产业,其主题是农业,一般围绕农业的观光和农业产业的系列开发为重点,结合休闲旅游的经营策略,来提升农业的旅游价值和农产品自身的附加值。同时,为城市居民和学生提供一种全新的旅游环境和休闲方式,提高都市居民的休闲生活品位,改变学生认知社会和学习农业科技的方式,有利于社会的和谐与协调发展。因此,观光农业园的功能设置一方面要满足和保持农业的主体特色和经营项目,同时要导入作为一个旅游项目开发的诸多必备功能。
Tourism agriculture is a kind of leisure tourism industry. Its theme is agriculture. The focus is on agriculture sightseeing and series development of agricultural industry. Combining the business strategies of leisure tourism, tourism agriculture will enhance the tourism value of agriculture and the added value of agricultural products. At the same time, urban residents and students to provide a new travel environment and leisure, improve the quality of leisure life of urban residents, change students cognitive society and learning agricultural science and technology, is conducive to social harmony and coordinated development. Therefore, the function of Sightseeing Agriculture Park should satisfy the main characteristics and management items of agriculture on the one hand, and import many necessary functions developed as a tourism project at the same time.