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我们正处在一个数字传播快速变革的时代,对于营销思维的要求也在发生变化:从单项传播管理变成了今天以用户为导向的互动传播。在从传统营销思路到如今的数字营销思路迅速转变的这
We are in an era of rapid change in digital communications and the demands for marketing thinking are also changing: from single-channel management to today’s user-driven, interactive communications. From the traditional marketing ideas to today’s rapidly changing digital marketing ideas