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产品转化为商品,靠的是包装设计,设计离不开个性因素,而个性因素的具体表现又具有提升产品价值的作用。虽然包装设计的全球化是一种展趋势,但设计的民族风格和人文特色在多元化发展中却随之增强。设计师极力寻求具有特点的包装设计来表达他们的个性,强调产品的个性化个人风格,
Products into commodities, relying on the packaging design, design is inseparable from the personality factor, and the specific performance of individual factors also have to enhance the role of product value. Although the globalization of packaging design is a trend, the design of ethnic style and cultural features in the diversified development has increased. Designers strive to have the characteristics of the packaging design to express their personality, emphasizing the product’s personalized personal style,