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一、行业和市场特点1.我国印刷行业面临的形势(1)印刷业作为一个物质文明和精神文明建设都不可缺少的特殊行业,其发展在很大程度上受制于和服务于整个国民经济和社会的发展。目前我国每年人均印刷品消费只有20美元左右,仅为工业国家的1/20～1/30。进入21世纪后,随着国内经济建设进程的不断推进,社会对出版物印刷、包装印刷、商业印刷、票证印刷等业务的需求急剧增加,印刷业的发展具有相当广阔的空间和巨大的潜力。
First, the industry and market characteristics 1. The situation facing China’s printing industry (1) Printing industry as a material civilization and spiritual civilization are indispensable for the construction of a special industry, its development is largely subject to and serve the entire national economy and Social development. At present, China’s annual per capita print consumption is only about 20 US dollars, only 1/20 ~ 1/30 of industrialized countries. Since the 21st century, with the continuous progress of the domestic economic construction, there has been a sharp increase in demand for publications such as printing, packaging and printing, commercial printing and ticket printing. The development of the printing industry has ample space and great potential.