定量分析已成为当今现代化科学管理中必不可少的强有力工具。随着行为科学与定量分析的推广,大多企业运用定量分析管理决策,不失为管理实践的巨大进步。然而,问题的关键是大量数据并不真实,建立在虚假数据之上的繁荣真的可靠吗?行为科学与定量分析作为科学研究的现代化技术手段,展现给我们以全新的范式和视角,在管理学所涉及的各侧面有其独特的理论意义和现实贡献。对于企业而言,在运用这些现代分析技术时,首要前提是确保数据的真实性和可信度,而不是为了满足某种预期目标需要而有意识地建立漂亮数据。本文以Y公司为例,分析当前应用定量分析方法的企业塑造数据的现象,并剖析其映射出的矛盾实质,同时也期望以此引起管理人员的反思,改进管理技术应用,使之更具科学性、合理性、真实性、实用性。 Quantitative analysis has become an indispensable and powerful tool in modern scientific management. With the promotion of behavioral science and quantitative analysis, most enterprises use quantitative analysis of management decisions, after all, a tremendous progress in management practices. However, the crux of the problem is that large amounts of data are not real and the prosperity based on fake data is really reliable. Behavioral science and quantitative analysis, as modern technological means of scientific research, show us a new paradigm and perspective on management The various aspects involved in learning have their own unique theoretical and practical contributions. For businesses, the primary premise in applying these modern analytic techniques is to ensure the authenticity and credibility of the data, rather than consciously creating beautiful data for the purpose of meeting some desired goal. In this paper, Y company as an example, the current quantitative analysis of the use of enterprises to create the phenomenon of data modeling and analysis of the contradictions it reflects the essence, but also expect to cause managers to reflect on and improve the management of technology applications to make it more scientific Sexuality, rationality, authenticity, practicability