论文部分内容阅读
春节期间是国内摩托车行业的传统销售旺季,为了紧紧抓住这个一年一度的黄金时节,整个行业都在行动蓿。新年伊始,众多摩托车企业谁不想来个开门红?用华丽的销售数字鼓舞渠道斗志,用漂亮的销售答卷巩固市场份额,甚至用惊人的销售战绩击垮竞争对手!这所有的意图、思考以及行动,最终归结于两个字——促销。提到摩托车行业里的促销活动,很多人脑海里的第一反应,无非就是耳熟能详的减价、抽奖、
During the Spring Festival is the traditional motorcycle sales season, in order to firmly grasp the annual golden season, the entire industry are in action. From the beginning of the new year, many motorcycle companies do not want to make a good start? Encourage channel morale with gorgeous sales figures, consolidate market share with beautiful sales reps and even crush rivals with amazing sales records! All of these intentions, thoughts and actions , Ultimately due to two words - promotion. Mentioning the motorcycle industry promotions, many people’s minds the first reaction is nothing more than familiar with the sale, lottery,