在全球化的语境下,发挥现代媒体的传播优势,加强宣传民族体育文化,对于提高中国传统民族体育文化的地位有着决定性意义。一、传播者队伍建设一是对继承者的保护和培养。对于民族体育文化遗产来说,那些创作并传承这些传统体育的人,具有的专门知识与高超肢体技能,是接近文化遗产 In the context of globalization, giving full play to the advantages of modern media and promoting the national sports culture are decisive for raising the status of China’s traditional national sports culture. First, the communicator team building First, the successor protection and training. For the national sports cultural heritage, those who create and inherit these traditional sports have the expertise and superb skills that are close to the cultural heritage