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2015年9月25日,全球领先的中文社交媒体平台微博在北京召开主题为“微营销、新探索”的分享会,推出一系列社会化营销解决方案,帮助企业打破营销瓶颈。微博副总裁王雅娟表示,无论是成熟型企业或是成长型企业,粉丝经济都是其创新营销模式、突破发展瓶颈的生命线。此次发布的解决方案将帮助企业在产品生产、市场推广、销售、服务等各环节围绕粉丝实现再造,全面提升社会化营销的效率。帮助企业打通Social CRM体系用户在移动互联网上高度碎片化的使用时间和行为习惯,使企业获取用户的难度越来越大。因此,
On September 25, 2015, Weibo, the world’s leading Chinese social media platform, held a sharing conference in Beijing on the theme of “micromarketing, new exploration” and launched a series of social marketing solutions to help companies break marketing bottlenecks. Wang Yajuan, vice president of Weibo, said that regardless of whether it is a mature enterprise or a growth enterprise, the fan economy is the lifeline of its innovative marketing model and the bottleneck of development. The solution announced this time will help companies in the production, marketing, sales, services and other aspects around the fans to achieve re-engineering, and comprehensively improve the efficiency of social marketing. Helping enterprises get through the highly fragmented usage time and behavior habits of users of the Social CRM system on the mobile Internet makes it increasingly difficult for enterprises to acquire users. therefore,