论文部分内容阅读
近年来,随着我国高校的不断扩招,各学校办学规模迅速扩大,教材的需求量呈几何数增长。截至2005年,我国高校(含中职)在校人数已达到3700万人,每年教材需求量应在75亿元左右,从而催生出高校教材出版和销售的庞大市场。可以预计,在未来几年内随着中、高职的迅猛发展,教材供应还将会出现一个新的高潮。当出版社之间的竞争日益加剧时,教材经销商之间的竞争早已达到了白热化。面对民营书商的迅速崛起、新华书店的重整河山、代办站的紧跟市场,学校教材科犯难了：订单该给谁?于是,教材招标便应运而生。
In recent years, with the continuous expansion of enrollment in colleges and universities in our country, the scale of running schools has rapidly expanded, and the demand for teaching materials shows a geometric increase. As of 2005, the number of institutions of higher education in our country (including secondary vocational schools) has reached 37 million, and the annual demand for teaching materials should be about 7.5 billion yuan, thus giving birth to a huge market for publishing and selling university teaching materials. It can be expected that with the rapid development of secondary and higher vocational education in the next few years, there will be a new upsurge in the supply of teaching materials. When the competition between publishing houses is getting worse day by day, the competition among textbook dealers has already reached a fever. The face of the rapid rise of private booksellers, Xinhua Bookstore, the reorganization of rivers and mountains, charge d’affaires stand close to the market, the school textbook offended: the order should be given to whom?