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我国传统出版业在以往的几十年中,为我国的文化传播与社会发展作出了巨大的贡献。在党与国家的大力支持下,通过几代人的共同努力,发展取得了巨大的进步。但随着新媒体的兴起,我国传统出版业却处于一种相对尴尬的境界,面对强势的新媒体,以我国传统出版业的可持续发展策略做出研究。
In the past few decades, the traditional publishing industry in our country has made tremendous contributions to the cultural transmission and social development in our country. With the vigorous support of the party and the state, tremendous progress has been made in the development through the joint efforts of several generations. However, with the rise of new media, the traditional publishing industry in our country is in a relatively awkward situation. In the face of strong new media, we make a study based on the sustainable development strategy of our traditional publishing industry.