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主持人作为媒介传播的主体力量,也是媒介话语权的呈现者,培养方式需要立足当下,着眼未来。传统媒介单向传播形态的主持人培养所注重的技能型主持方式已略显保守、闭塞,媒体融合所形成的多点、互动的传播形式为主持人提供了多种与受众沟通的方法,也为受众提供了多样的媒体表达渠道。了解各类媒介特点,利用媒介工具,挖掘媒介资源,“线上、线下”同步意识维护现有受众,同时引导潜在受众,“通用型节目主持人”要以更亲民的姿态走下主持人神坛,带给受众真实的存在感。
The main power of the host as a medium of communication is also the presenter of the right to speak of the media. The mode of cultivation needs to be based on the current situation and look forward to the future. Traditional mode of one-way communication of the moderators to train the focus of skill-based mode of hosting has been slightly conservative, occlusion, the media formed by the multi-point communication, interactive forms of communication for the host provides a variety of ways to communicate with the audience, but also Provide the audience with a variety of media outlets. Understand the characteristics of various media, use of media tools, mining media resources, “online, offline ” synchronization awareness to maintain the existing audience, at the same time to guide potential audiences, "universal program host Walk down the host Altar, bring the audience a real sense of presence.