“品相”一词,常被用在古玩界,用来表示收藏品的完好程度。藏家所说的物件品相,是指其质地与外观的优劣状况。品相历来被分为三六九等,真正优等的品相才值得收藏并且具有较高价值。电视节目的品相同样存在好坏优劣之别。对于一个电视台、一个频道甚或一个栏目,精美的品相可以迅速提升其知名度和美誉度,进而增强其在受众中的影响力。缺乏从内容、形式到品质的自然延伸和个性化拓展,电视新闻节目自然缺少了具有可视性和凝聚力的品相。 “相相 ” The term, often used in the antique world, used to indicate the integrity of the collection. The item phase that collectors said refers to the pros and cons of its texture and appearance. The product has always been divided into 369 and so on, the truly superior product is worth collecting and has high value. TV shows the same quality there is good or bad difference. For a television station, a channel or even a section, exquisite products can quickly enhance their visibility and reputation, thereby enhancing its influence in the audience. Without a natural extension of content, form, quality, and personalization, television news programs naturally lack visibility and cohesion.