不知道大家有没有听说过日本华歌尔(Wacoal)公司,它是日本的一家专门生产内衣的公司,又以生产女性内衣名扬全球。华歌尔公司的女性内衣不仅以其舒适柔和赢得女性的喜爱,更以其精良的创意博得世人的喝彩。仅女性内心中的胸罩一项,华歌尔公司的创意便层出不穷,其经典产品就是前扣胸罩,它与一般的后扣胸罩只有一点不同,就是胸罩的扣环,前者在胸部中央,后者在位于背部中央。华歌尔公司在1978年首度推出前扣胸罩,其实是一项十分大胆的举措。因为此前在亚洲,这种胸罩几乎没有,虽说在欧美的销售十分火爆,但由于民族习惯尤其是心理承受力的不同,亚洲妇女是否会接受还是一个未知数。事实证明,华歌尔公司取得了成功,在短短的一年之内,前扣胸罩席卷日本30％的胸罩市场,被公认为是深受女性喜爱的产品。华歌尔的成功看似简单,仅仅凭借一个扣环位置的改动便创造出巨大的财富,实际上这里面蕴藏了许多科学性的东西,对原有胸罩的改良可以说达到了以下诸般效果: I don’t know whether or not you have heard of Wacoal Japan. It is a company specializing in the production of underwear in Japan. It also produces women’s underwear worldwide. Wacoal’s women’s underwear not only wins women’s favor with its softness and comfort, but also wins the world’s applause with its excellent ideas. With only one bra in the female’s heart, Wacoal’s creativity is endless. Its classic product is the front buckle bra. It is just a little different from the general rear buckle bra. It is the buckle of the bra. The former is in the center of the chest. The latter In the center of the back. Wacoal’s first launch of the bra in 1978 was actually a very bold move. Because before this in Asia, this kind of bra is scarce, although sales in Europe and the United States are very hot, but because of the national habits, especially the psychological tolerance, whether Asian women will accept is still unknown. Facts have proved that Wacoal Company has achieved success. Within a short period of one year, the front bra was swept into 30% of Japan’s bra market, and it is recognized as a female favorite product. Wacoal’s success appears to be simple. It only created a huge wealth by changing the position of a buckle. In fact, there are many scientific things in it. The improvement of the original bra can be said to have achieved the following effects. :