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据《电波新闻》93年7月2日报道,SONY在企业形象调查中,被美国周刊杂志《TIME》评为综合第一名。该杂志自去年11月到12月,以欧洲14个国家的22000人为对象,实施了EUROIMAGESZ’的企业形象调查。从《FORTUNE》杂志的500家企业中抽出160家企业作为本次调查对象。 据《TIME》说,该调查针对这160家企业,提出了诸如经营、财务状况、投资情况、技术革新能力、产品质量、售后服务、市场能力、社会贡献以及如何致力于环境保护等问题。此次调查是继1990年以
According to “The Radio News” reported on July 2nd, 1993, SONY was ranked first in the US in the corporate image survey by the US weekly magazine TIME. From November to December last year, the magazine implemented a survey on the corporate image of EUROIMAGESZ’ for 22,000 people in 14 countries in Europe. A total of 160 companies from Fortune magazine’s 500 companies were selected for this survey. According to “TIME”, the survey aimed at these 160 companies and raised issues such as operations, financial status, investment conditions, technological innovation capabilities, product quality, after-sales service, market capabilities, social contribution, and how to commit themselves to environmental protection. The investigation was following 1990