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面对数字化与信息化带来的挑战与机遇,传统新闻出版业只有主动开展数字化转型升级,才能实现跨越与发展。开展数字化转型升级是进一步巩固新闻出版业作为文化主阵地主力军地位的客观需要,是抢占未来发展制高点、参与国际竞争的重要途径。经过几年的探索和积累,目前新闻出版业已经具备了实现整体转型升级的思想基础、技术基础、组织基础和工作基础,但还存在资源聚集度不高、行业信息数据体系不健全、技术装备配置水平较低、对新技术与新标准的应用不充分、市场模式不清晰、人才不足等问
In the face of the challenges and opportunities brought about by digitization and informationization, the traditional news and publishing industry can only achieve leaps and bounds by taking the initiative in carrying out digital transformation and upgrading. Carrying out digital transformation and upgrading is an objective need to further consolidate the press and publication industry as the main military position in the main cultural position and an important way to seize the commanding point in the future development and participate in international competition. After several years of exploration and accumulation, at present, the press and publishing industry already possesses the ideological basis, technical foundation, organizational basis and working foundation for achieving the overall transformation and upgrading. However, there is still a problem that resources gathering degree is not high, industry information and data system is not perfect, and technical equipment Low level of configuration, inadequate application of new technologies and standards, unclear market model and insufficient personnel