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对于创业企业来说,一把手的决策力比资金、市场营销更重要。一把手要想清楚自己能做什么、要做什么、以及分几步去做。要不断地拿外边的情况和自身的情况来回尝试、复盘调整,看产品是不是适合市场,团队能不能适应市场,而不是单纯的想做什么就做什么。曾经有一些创业者对我说,他的技术很先进,就缺大笔资金投入,或者缺几个特别能做市场、销售的人,只要钱到位,销售到位,很快企业就能赢利甚至上市。
For start-up companies, the decision-making power of the top leaders is more important than capital and marketing. Leaders must think clearly about what they can do, what they want to do, and what they can do in several steps. It is necessary to constantly try and re-adjust the circumstances and circumstances of the outside to see if the product is suitable for the market and the team can adapt to the market, instead of simply doing what they want to do. Some entrepreneurs once said to me that his technology is very advanced, he lacks a large amount of capital investment, or lacks several people who can specialize in marketing and sales. As long as the money is in place and sales are in place, the company will soon be able to make profits and even go public. .