明茨伯格在很多场合都把战略管理称为是一头大象,战略管理也的确是头大象,它威力巨大,稍有不慎,就可能导致企业组织支离破碎；但它同时又令人感觉无从琢磨,因为四面八方的威胁随时可能到来,人们似乎总是只能匆忙应对。从这种意义上说,仿佛现代企业的成功天然的就带有某种盲目性。 Mintzberg has called strategic management an elephant on many occasions, and strategic management is indeed an elephant. It is a powerful and slightly inadvertent organization that may cause fragmentation of corporate organizations; but it also makes people feel There is no way to think about it, because the threats from all directions may come at any time. People seem to always have to deal with it in a hurry. In this sense, it seems that the success of modern companies is naturally blind.