随着我国电改现代化进程的不断推进,电网建设发展的同时也日益加剧了电力市场的有效竞争,电费管理作为电力营销的市场基础手段更是把控了供电企业的经济效益渠道。如何提升电费营销管理的质效水平,加强营销系统实现本位一体化,成为了影响企业盈亏及长远发展的关键。为保障供电企业经济效益的有效提升,本文根据云和地区实际,提出“三化一式”电费管理新模式,着重针对其在电力营销中电费管理的把控进行探讨和研究。 With the continuous progress of the modernization of electric power reform in our country, the power grid construction and development also aggravate the effective competition in the electricity market day by day. Electricity tariff management, as the market-based means of electricity marketing, controls the economic benefits channels of power supply enterprises. How to improve the quality and efficiency of electricity marketing management and to strengthen the integration of marketing system has become the key to the enterprise’s profitability and long-term development. In order to protect the economic benefits of power supply enterprises, this paper puts forward a new model of electricity management according to the actual situation in the cloud and regions, focusing on its control of electricity tariff management in power marketing.