1过度活跃的效果大家都去过播放着舒缓音乐的商店、酒吧、餐馆等地方。您能否注意到,在一些出售天然产品的商店里,背景音乐是田园牧歌;在海鲜餐厅的霓虹灯下,可以听到店内的背景音乐是海浪拍打的声音。音量只需轻轻旋转一下转钮就能调节,简单,但是消费心理学上对它的研究才刚刚起步。那么下面我们就会看到随着音量的不同,音乐会促发不同的消费行为,从轻 1 over-active effect We have been to play a soothing music shops, bars, restaurants and other places. Can you notice that in some stores selling natural products, the background music is idyllic pastoral music; under the neon lights of the seafood restaurant, you can hear the background music in the store being the sound of ocean waves. The volume can be adjusted simply by turning the knob a little, but consumer psychology has only just begun its research. Then below we will see that with the different volume, the concert will lead to different consumer behavior, lighter