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在新帅赵勇执政的第一个季度后,首发利好消息:2005年第一季度,上市公司实现净利润1.74亿元,同比增长431.89%。实现每股收益0.08元,给长虹投资人一点告慰。这似乎意味着,好的开端是成功的一半。中国家电业如同一个大舞台,上演了一幕幕悲喜交加的大戏。一向善于“制造”新闻的长虹,在经历了“换帅”风波之后,面对各界的关注目光,新帅赵勇相继发动了“虹色十月”、“签名售机”、“感观体验”等市场营销战役再次搅动了整个中国家电行业。
Zhao Yong in the first quarter of the new coach rushed after the first good news: the first quarter of 2005, listed companies net profit of 174 million yuan, an increase of 431.89%. 0.08 yuan per share to Changhong investors a little comfort. This seems to mean that a good start is half done. China’s home appliance industry as a big stage, staged scenes of joys and sorrows. Changhong, who has always been good at “Made in China”, has faced the attention of all walks of life after having experienced the storm of “Coaching Change.” Coach Zhao Yong has successively launched “Hongse October”, “ ”, “ Sensory experience ”and other marketing campaigns once again stirred the entire Chinese home appliance industry.