论文部分内容阅读
成都是我国1 5个副省级城市之一,是西部大省省会,拥有1 100万人口。而成都电台是一个拥有5套频率的大台,201 4年包括广告总经营收入逾1 8亿。2014年是成都电台与以往不同的一年,成都电台全年经营大幕由“201 4中国成都汽车音乐节”拉开,以汽车工作室的节目升级新媒体的创新发展而收官,结束了201 4这一丰满的一年。回顾2014,展望2015,我们认为全媒体融合、节目整合和大型活动是媒体未来发展的起点,也是方向。资源建立与整合,打造全媒体运营中心成都电台近几年致力于扎稳根基、苦练内功,自2014年开
Chengdu is one of 15 sub-provincial cities in China and is the capital of Western China, with a population of 11 million. Chengdu Radio is a large station with 5 sets of frequencies. In 2014, the total operating revenue of advertisements was over 180 million. In 2014, Chengdu Radio Station was different from the past year. Chengdu Radio operated the curtain of the year from the “201 Chengdu Music Festival of China” to upgrade the innovation of the new media in the studio of the auto studio, It’s over 201 4 full year. Looking back on 2014 and looking forward to 2015, we think that all-media convergence, program integration and large-scale events are the starting point and direction of the media’s future development. Establishment and Integration of Resources and Establishment of an All Media Operation Center Chengdu Radio has been committed to consolidating its foundation and hard working in recent years and has been operating since 2014