网络媒体对传统媒体、传统的传播方式形成了强烈的冲击,深深影响着社会文化的变革。网络作为一个新兴媒体,其优势是十分明显的。网络媒体的出现对当代社会发展的影响是无法估量的。网络媒体的发展对大学生媒体素养提出了更高的要求,信息能力素养是媒体素养中最为关键的素养之一,本文分析了网络媒体对大学生信息能力素养的影响。 The online media has formed a strong impact on the traditional media and the traditional mode of communication, which has a profound impact on the social and cultural changes. As an emerging media network, its advantages are obvious. The impact of the emergence of online media on the development of contemporary society is incalculable. The development of online media puts forward higher requirements on college students ’media literacy. Information literacy is one of the most important literacy in media literacy. This paper analyzes the influence of online media on college students’ literacy.