以物传情论包装装潢的人情味早在本世纪初，德国包豪斯提出：设计的目的是人而不是产品。经历半个多世纪的实践检验，证明这个理论是完全正确的。特别是包装装潢设计领域更是如此。因为产品只有通过包装才能成为商品进入市场销售，通过包装装潢的自我促销作用，才能实现商... In the early days of this century, Bauhaus, Germany, proposed that people should design rather than products. Experience of more than half a century of practice tests prove that this theory is entirely correct. Especially in the field of packaging and decoration design even more so. Because the product only through the packaging can be a product into the market, through the role of self-promotion packaging and decorating, in order to achieve business ...