党建宣传是加强党的建设、深化党员教育的重要手段。在过去较长一段时间里,组织系统的宣教工作依托于远程教育这一体系,主要面向农村设立教育站点,通过制作、播放电教片的方式对基层党员开展教育培训,局限性强。根据中组部关于党员教育要“上电视、上手机、上互联网”的要求,党建电视节目、电视频道应运而生。党建频道实现了宣传由点到面的转变,宣传对象由农村党员扩大到各行各业的全体党员,宣传内容由宣传组织工作向全面宣传党的建设转变,宣传方式由封闭型变为开放型,由过去在系统内宣传转变为面向社会广泛转播正能量。电视是大众媒体,具有信息发布及时、覆盖面广、 Party building propaganda is an important means to strengthen party building and deepen the education of party members. In a long period of time in the past, the mission of organizing the system relied on the system of distance education. It mainly aimed at setting up educational sites in rural areas. The education and training of grass-roots party members through the making and broadcasting of audio-visual films were very limited. According to the requirements of party headquarters on education of party members, party television programs and television channels came into being on the request of “on television, on mobile phones and on the internet.” Party channel to achieve the transformation of publicity from point to surface, the propaganda object from rural members expanded to all walks of life in all sectors, propaganda content from propaganda and organization work to fully publicize the party’s construction change, propaganda from closed to open, From the past in the system of publicity into a wide range of community-oriented broadcast of positive energy. Television is the mass media, with timely information dissemination, wide coverage,