随着社会的进步和多元化经济体的繁荣,经济增长中的文化因素被提升到前所未有的高度,用人单位对专业财经人才的文化素养也有了更高的诉求,这就需要培养高素质专门人才的高等财经院校在教育体系上进一步加大建设人文素养课程的力度.《大学语文》课程的设置无疑是实现上述教学目标的良好平台.如何完善《大学语文》的课程定位、巩固教学效果成为财经院校尤其是新兴本科财经院校建构优质人文素养教育网络的重要方略. With the progress of society and the prosperity of diversified economies, the cultural factors in economic growth have been elevated to unprecedented levels. The employing units also have higher demands on the cultural accomplishment of professional financial and economic personnel. This requires the training of highly qualified professionals Of higher finance and economics colleges and universities to further strengthen the building of humanistic curriculum in the education system.Under the circumstances of “College Chinese” curriculum is undoubtedly a good platform to achieve the above teaching goals.How to improve the curriculum orientation of “College Chinese” and consolidate the teaching effectiveness become Financial institutions, especially emerging undergraduate financial institutions to build high quality humanistic education network important strategy.