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全国非邮发刊已占公开发行期刊的45 % ,在市场激烈的竞争状况下 ,联合征订为国内非邮发刊征订开辟了一条可行有效的品牌服务途径。本文试从联合征订这一特点出发进行探讨 ,以期为提高图书馆期刊采访效率提供依据。
The national non-postal publication already accounts for 45% of the open-issue periodicals. Under the intense competition in the market, the joint subscription has opened up a feasible and effective way of brand service for the subscription of domestic non-postal publications. This article tries to explore this feature from the joint subscription, in order to provide a basis for improving the efficiency of library journals.