在新传媒环境下——传统强势媒体的传播力量下降,新技术带来的新生媒体层出不穷,网络转载等长尾效应越来越大,信息报道不再是记者的特权,受众需求日趋“碎片化”……我们所面临的媒体时代,已不仅仅是一个表象上的传统媒体、新兴媒体弱肉强食或互分杯羹的时代,而是 In the new media environment - traditional strong media have a declining power of transmission, new media brought by new technologies are emerging in an endless stream, the long tail effect of network reprinting is getting bigger and bigger, information reporting is no longer a privilege of journalists and audiences are increasingly required "The media age we face has become more than just an apparent era of traditional media, law and order of the emerging media