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工商管理中讲述的主要内容是如何挖掘员工的职业潜力,企业如何在激烈的市场竞争中,抓住商机根据市场的发展前景制定自己的战略计划。这都是企业工商管理要研究的新问题。然而,在当前的企业工商管理中,企业的领导人员对现今的工商管理理念、方法还没有一个成熟的认知,致使企业工商管理的进度缓慢,再者,当前企业的发展中缺乏长远的战略部署,使得企业在市场的竞争中一直处于被动地位,对此,还需要企业人员从一个全新角度去了解和探索工商管理的方法、理论,并构建一个持续化的企业工商管理的模式。
The main content of business management is how to tap the occupational potential of employees, how the enterprise in the fierce market competition, seize opportunities to develop their own strategic plan according to the market development prospects. This is a new problem to be studied by business administration. However, in the current business administration, the leaders of the enterprises do not have a mature understanding of the current business management concepts and methods, resulting in the slow progress of the business administration of the enterprises. Furthermore, there is no long-term strategy for the development of the current enterprises Deployment, making enterprises in the market competition has been in a passive position, which also requires business personnel from a new perspective to understand and explore business management methods and theories, and to build a continuous mode of business administration.