随着盐业改革的逐步推进,盐业批发企业面临的竞争形势日益严峻。食盐定点生产企业的跨区域直销、省外盐企的大量进入,产品同质化严重,使改革后以价格竞争为主要手段和表现的市场竞争日趋激烈。各级盐业公司业务萎缩,无利经营,如何面对,成为企业面临的最紧迫、最现实的问题。一、紧紧抓住“一降一补”应对市场价格竞争现阶段,价格竞争的直接结果体现在企业净利润的大 With the gradual promotion of the reform of the salt industry, the salt industry wholesale enterprises are facing increasingly serious competition. The large number of direct-selling cross-region and salt-based enterprises entering salt fixed-point manufacturing enterprises and the serious homogeneity of products made the market competition with price competition as the main means and performance after the reform became more and more fierce. Salt companies at all levels of business shrinking, non-profit business, how to face, become the most urgent business, the most realistic problem. First, firmly grasp the “one drop one subsidy” to cope with market price competition At this stage, the direct result of price competition is reflected in the large corporate net profit