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11月14日,凤凰网(ifeng.com)与博达大桥(DraftFCB)在上海进行了一场高质量的对话,共同探讨广告营销行业的趋势以及如何提升ROI(投资回报),参与对话的有凤凰网COO李亚、凤凰卫视主持人许戈辉,以及博达大桥
On November 14, ifeng.com and DraftFCB conducted a high-quality dialogue in Shanghai to discuss trends in the advertising and marketing industry and how to improve ROI (return on investment). Participants in the dialogue include Phoenix COO Li Ya, Phoenix Satellite TV host Xu Gehui, and Bardon Bridge