我国的会展业发展已经步入了快速发展阶段,会展数量与会展质量不相称的问题也逐渐暴露出来。如何平衡两者之间关系,这正是本文要探讨的主要目的。 China’s MICE industry has entered a rapid development stage, the number of convention and exhibition does not match the quality of the problem is gradually exposed. How to balance the relationship between the two, this is the main purpose of this paper to explore.